Speed = Distance / Time



When I worked in fast fashion, I didn’t have time to have time off. Time was never on your side. Time was to be beaten; to be the quickest, the fastest, to win the race. The quicker you moved, the more you could do, the more you could make. It was relentless. There was no time. No time for holidays, for weekends off, for maternity leave, for kids teas, for play dates, for first days at school. ⁣ ⁣ Until one day, someone told me that for kids - love is spelt T I M E. ⁣ I stopped working in fast fashion soon after that. ⁣⁣ ⁣⁣ Our production is late. We wanted to launch in May. But time got in the way. Our kids have had beach trips, sports days, museum outings, and long, long summer holidays. We went camping, we surfed, we paddled in a stream, we caught buses, we watched films on rainy days and even went to the theatre.⁣⁣ ⁣⁣ So yes, our bags are late. We’re not where we should be. Or as fast as we could be.⁣⁣ ⁣⁣ But we’re really proud of how far we’ve come.